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Something more concerning, to me at least, than individual fake news stories like the ones studied, is the rise of media channels which incorporate these into their ongoing narrative - I'm thinking in particular of the Joe Rogan and Russell Brand podcasts, though GB News may well fit into a similar category (I don't know, I've avoided it as much as possible). I see very little sharing of fake news stories on social media, but I do have conversations with loved and respected friends who appear to me to have been somewhat "radicalised" by their podcast choices.

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it's a good point. The focus of fact-checking (which i believe many fact-checkers would positively endorse as an inherent and good aspect of the practice), does mean that it *doesn't* address the level of narratives, which can be really pernicious

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